MSP Evolution: Page 2

  • Anthropic's Claude AI app icon is seen in the app store on a smartphone.
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    Michael M. Santiago / Staff via Getty Images
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    Anthropic adds services track, partner hub to Claude channel program

    The AI model maker has certified more than 10,000 consultants and fielded applications from more than 40,000 firms since the program’s March inception.

    By • June 3, 2026
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    Sherweb aims to clean up IT services billing with HaloPSA integration

    The cloud marketplace partnership feeds MSPs real-time purchase data, eliminating time-consuming manual reconciliations and invoicing errors.

    By Kelly Teal, Channel Dive contributor • June 2, 2026
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    Permission granted by Abe Garver
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    Managed security providers eye IT services

    Acquisitions and partnerships are on the MSSP agenda as customers look for full-stack support.

    By • May 28, 2026
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    MSP platform providers pile on features

    Industry heavyweights added AI and cybersecurity capabilities, consolidating their IT service management offerings, Omdia researchers found.

    By Kelly Teal, Channel Dive contributor • May 27, 2026
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    SonicWall recruits channel chief from its partner network

    The security services provider appointed former BlueAlly executive Jonathan Berger to SVP of global channels and alliances Tuesday.

    By • May 26, 2026
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    The MSP label is up for grabs — but the LAN isn’t

    Companies of all stripes are laying claim to the title of a managed service provider. Who is positioned to win market share?

    By • May 26, 2026
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    Harbor IT rounds out midmarket strategy with ComTech buy

    The managed services provider added security and healthcare-focused services to its portfolio with the acquisition.

    By • May 21, 2026
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    Channel vendors have an account management problem

    The delicate balance between direct sales and partner-driven deals is under strain, especially in the telco sector.

    By • May 20, 2026
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    Zendesk deploys customer service agents, raising the bar for its channel partners

    The CRM vendor wants to put an end to chatbots with automation that requires deep industry knowledge and governance support from trusted advisors.

    By Kelly Teal, Channel Dive contributor • May 20, 2026
  • An office lobby with the Infor company name inscribed on a large glass dividing wall.
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    Permission granted by Info
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    ERP vendor Infor goes all in on the channel

    The company saw partner growth outpace direct sales last year, according to Jeanne Newberry, Infor SVP of ecosystem and business development.

    By Christine Horton, Channel Dive contributor • May 20, 2026
  • A blur of people pass by the Microsoft an exhibition stand at a technology expo.
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    Sean Gallup / Staff via Getty Images
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    Microsoft licensing ignites a midmarket battle

    The elimination of bulk enterprise agreement discounts and aggressive customer deal shopping have sparked channel conflict.

    By • May 19, 2026
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    istockphoto.com / gorodenkoff

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    Sponsored by Watchguard

    The MSP security problem isn’t what you think it is

    Meet RAI: AI built to scale MSP security operations.

    By Linda Kerr • May 18, 2026
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    Retrieved from Channel Partners Conference & Expo on May 15, 2026
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    Partners pick up on mixed customer signals amid Microsoft’s E7 push

    As $99 per user annually, the AI-infused 365 bundle may be too pricey for immediate mass adoption.

    By • May 15, 2026
  • Akamai Technologies headquarters building in Cambridge, Massachusetts, pictured on Nov. 11, 2023.
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    AI inference is a channel opportunity hiding inside an infrastructure problem

    Latency, egress and sovereignty issues are pushing workloads into distributed architectures, according to Akamai. Partners can guide the shift.

    By Kelly Teal, Channel Dive contributor • May 15, 2026
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    Kaseya tempts MSPs with wait-and-see agentic platform pricing

    “We need to really better understand the cost of goods sold, and the best way to do that is to see usage over a few months,” Kaseya CPO Jim Lippie said.

    By • May 13, 2026
  • Three businesspeople are sitting in armchairs and discussing artificial intelligence during a summit, with a large screen displaying AI data in the background.
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    Opinion

    How platform consolidation eases AI adoption

    Organizations simply don’t have the governance and compliance support needed to scale use cases.

    By Scott Sacket • May 13, 2026
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    SonicWall doubles down on MSP strategy with firewall platform upgrade

    The launch parallels Palo Alto Networks, Proofpoint and other vendors streamlining managed security services offerings.

    By • May 13, 2026
  • A man sits in front of a computer laptop with an AI chatbot icon on its screen.
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    Enterprise AI execution gaps open a path for partners

    Despite growing confidence in AI capabilities, most companies still can’t deliver returns on their investments, according to ERP vendor Infor.

    By Kelly Teal, Channel Dive contributor • May 12, 2026
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    Permission granted by Joel Abramson
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    VC firm bets $28M that MSP software is the market’s missing middle

    Top Down Ventures closed its first fund above target. Now it’s making a case for the software layer supporting MSPs.

    By • May 11, 2026
  • Open AI CEO Sam Altman speaks during Snowflake Summit 2025 at Moscone Center on June 02, 2025 in San Francisco, California
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    Justin Sullivan / Staff via Getty Images
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    OpenAI spins up standalone consulting business

    The model builder acquired applied AI engineering firm Tomoro to help staff the $4 billion venture.

    By • May 11, 2026
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    Permission granted by BCM One
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    TD Synnex signs BCM One as its partners turn to telecom

    The deal will give VARs and MSPs the IT and connectivity service bundles they're looking for.  

    By • May 8, 2026
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    AvePoint salutes partners for record software revenue gains

    The channel now accounts for roughly half of the data management platform’s recurring business, executives said during a Thursday earnings call.

    By • May 8, 2026
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    Netrio rolls out midmarket AI advisory unit with Accenture vet at the helm

    “To us, AI consulting feels like table stakes because if we don’t address it, somebody else will,” the MSP’s CEO Mark Clayman said.

    By • Updated May 8, 2026
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    Meter launches $100M partner fund to take on traditional networking vendors

    The managed infrastructure vendor is betting big on the channel with rebates, spiffs and MDF as enterprise networking demand picks up.

    By Christine Horton, Channel Dive contributor • May 6, 2026
  • The Huntress cybersecurity company logo is picture on the way in an office overlooking a futuristic cityscape.
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    Huntress secures foothold in distribution channel

    The company forged reseller alliances with Ingram Micro, Vertosoft, Liquid PC and QBS Software as it expands beyond the MSP market.

    By • May 5, 2026