Cloud

  • a woman stands on a keynote stage being introduced
    Image attribution tooltip
    Retrieved from Channel Partners Conference & Expo on May 15, 2026
    Image attribution tooltip

    Partners pick up on mixed customer signals amid Microsoft’s E7 push

    As $99 per user annually, the AI-infused 365 bundle may be too pricey for immediate mass adoption.

    By • May 15, 2026
  • A smartphone-sized black device with the words AI agent inscribed in blue, red and pink.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    AI sparks platform consolidation push

    Organizations have clamped down on app sprawl to corral data for agent-to-agent workflows, according to the Futurum Group.

    By • May 15, 2026
  • Visitors crowd the Microsoft exhibition stand at the 2026 Hannover Messe industrial trade fair on April 20, 2026 in Hanover, Germany. This
    Image attribution tooltip
    Sean Gallup / Staff via Getty Images
    Image attribution tooltip

    Microsoft runs afoul of UK regulators again

    The Competition and Markets Authority opened an antitrust investigation into Microsoft’s business software ecosystem on Thursday.

    By • May 14, 2026
  • a man sitting on a white chair gesticulating
    Image attribution tooltip
    Dia Dipasupil via Getty Images
    Image attribution tooltip

    Cisco slashes 4,000 jobs as AI revenues soar

    The tech giant will reduce its workforce by nearly 5% despite record growth in its hardware segments.

    By • May 14, 2026
  • SAP logo is seen on an office building in Walldorf, Germany, on June 1, 2025.
    Image attribution tooltip
    Daniela Baumann via Getty Images
    Image attribution tooltip

    SAP creates single platform for building, deploying AI

    The release of SAP Business AI Platform and SAP Autonomous Suite follows a series of acquisitions by the ERP giant to bolster its data foundation. 

    By Makenzie Holland • May 13, 2026
  • A large building with the Google Cloud company sign is pictured.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Google Cloud is hiring an army of AI deployment engineers

    The hyperscaler has job postings for 59 roles related to moving customers beyond experimentation, as deployment muscle becomes a front in the battle for AI talent.

    By • May 13, 2026
  • A lobby in a building with a desk and the company logo for SonicWall on the wall.
    Image attribution tooltip
    Permission granted by SonicWall
    Image attribution tooltip

    SonicWall doubles down on MSP strategy with firewall platform upgrade

    The launch parallels Palo Alto Networks, Proofpoint and other vendors streamlining managed security services offerings.

    By • May 13, 2026
  • Google Cloud's multicolored cloud logo is pictured in the hallway of a conference center.
    Image attribution tooltip
    Sean Gallup / Staff via Getty Images
    Image attribution tooltip

    Google Cloud calls on TAs to sell contact center. Salesforce, are you watching?

    The hyperscaler gave Ujet unfettered access to its CCaaS platform to distribute to Avant’s technology advisor community.

    By • May 12, 2026
  • four people sitting and speaking onstage in a panel
    Image attribution tooltip
    Permission granted by BCM One
    Image attribution tooltip

    TD Synnex signs BCM One as its partners turn to telecom

    The deal will give VARs and MSPs the IT and connectivity service bundles they're looking for.  

    By • May 8, 2026
  • A parking lot for the headquarters of ScanSource
    Image attribution tooltip
    Permission granted by ScanSource
    Image attribution tooltip

    ScanSource’s converged business unit is bigger than you think

    Several thousand hardware partners just got folded in, and CEO Mike Baur wants orders to prove it.

    By • May 7, 2026
  • Cloud computing technology internet on binary code with abstract background. Cloud Service, Cloud Storage Concept. 3D render.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Nerdio doubles its MSP base, launches platform update to win new business

    Version 7.0 of Nerdio Manager for MSPs finally integrates directly into professional services automation platforms.

    By • May 7, 2026
  • purple and blue lines suggesting digital technology
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Supply chain anxiety is one of CDW’s best sales tools right now

    The company enjoyed a Q1 surge in hardware revenues that cut into its cloud and IT services segments as customers raced to beat price increases.

    By • May 6, 2026
  • A 3D render illustrating stacks of $100 bills against a green background.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Cloud’s Big 3 spent more than a billion a day on AI last quarter

    Amazon, Microsoft and Google together threw $110 billion at data center chips and hardware to stay ahead of projected computing demands.

    By • April 30, 2026
  • people on stage in a panel
    Image attribution tooltip
    Channel Partners & MSP Summit. Retrieved from Flickr.
    Image attribution tooltip

    Inside the secret relationships between VARs and TSDs

    National solution providers remain dependent on technology services distributors to open up a new revenue stream. Here’s why.

    By • April 29, 2026
  • An office building in Plano, Texas with a sign emblazoned with the Cognizant company logo is pictured against a blue sky.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Cognizant buys Astreya to bolster its AI builder strategy

    The 25-year-old managed services provider deepens Cognizant’s bench of infrastructure talent amid unprecedented levels of data center investment.

    By • April 29, 2026
  • Data center server.
    Image attribution tooltip
    Rainier Ehrhardt/Getty Images via Getty Images
    Image attribution tooltip

    Tech market consolidation accelerates as global IT spending hits record high

    Gartner expects global technology spend to reach $6.31 trillion this year, driven by data center capital investments and unceasing demand for managed services.

    By • April 27, 2026
  • Two network attach computer servers are pictured in an office.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Hyperscalers don’t need partners — their customers do

    Big Tech infrastructure investments bypass the channel, yet there’s $78 billion in data center spending out there for managed service providers.

    By • April 27, 2026
  • PwC logo at NYC headquarters.
    Image attribution tooltip
    Spencer Platt/Staff via Getty Images
    Image attribution tooltip

    PwC partners with Google Cloud to take on the managed security market

    The professional services firm is stepping up its managed security ambitions with a Google Cloud-powered service that leans on agentic AI. The target market is companies that have outgrown DIY security.

    By • April 24, 2026
  • Ominous storm clouds and lightning appears in the sky.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Neoclouds have a networking problem: Omdia

    Partners with connectivity capabilities can plug gaps for GPU clouds providers if they can stomach the risk.

    By Kelly Teal, Channel Dive contributor • April 23, 2026
  • two sitting men with headphones talk to each other
    Image attribution tooltip
    Permission granted by Zakary Anderson
    Image attribution tooltip

    Why system integrators are outsourcing managed services

    Xtium’s scaled up offering has made it a target for advisor and integrator partners.

    By • April 22, 2026
  • A blur of people pass by the Microsoft an exhibition stand at a technology expo.
    Image attribution tooltip
    Sean Gallup / Staff via Getty Images
    Image attribution tooltip

    Microsoft prepares partners to push AI, agentic 365 bundles

    The software giant made partner program tweaks as it readies Microsoft 365 E7 and Microsoft Agent 365 for launch next week.

    By • April 22, 2026
  • Google Cloud's multicolored cloud logo is pictured in the hallway of a conference center.
    Image attribution tooltip
    Sean Gallup / Staff via Getty Images
    Image attribution tooltip

    Google Cloud carves out $750M AI fund for partners

    The investment will provide training, tools and resources, including engineering assistance, the hyperscaler said Wednesday.

    By • April 22, 2026
  • three men and a turtle mascot
    Image attribution tooltip
    Permission granted by Michael Agri
    Image attribution tooltip

    The TAs are teaming up: strength in numbers, no equity required

    From revenue-splitting to lead-trading alliances, referral partnerships are turning competitors into collaborators.

    By • April 21, 2026
  • Two women present on a keynote stage
    Image attribution tooltip
    James Anderson/Channel Dive
    Image attribution tooltip
    Deep Dive

    The math CFOs are using to dismiss tech advisors doesn’t add up

    Finance leaders object to residual commissions. A new study argues they’re benchmarking costs too narrowly.

    By • April 20, 2026
  • Female IT Server Specialist Standing in Data Center. View from Rack Server Cabinet with Cloud Server User Interface Icons and Visualization in the Foreground.
    Image attribution tooltip
    Getty Images
    Image attribution tooltip

    Cloudflare, Wiz partnership targets shadow AI

    “Existing security tools weren’t designed for the speed or complexity of AI adoption,” Cloudflare Chief Partner Officer Tom Evans said.

    By Kelly Teal, Channel Dive contributor • April 16, 2026