Channel Leaders: Page 2

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    Deep Dive

    The math CFOs are using to dismiss tech advisors doesn’t add up

    Finance leaders object to residual commissions. A new study argues they’re benchmarking costs too narrowly.

    By • April 20, 2026
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    Wipro buys Alpha Net service contracts to fuel AI push

    The India-based global consulting firm paid $70.8 million for the acquisition, which is expected to close June 30, it stated in a BSA filing.

    By • April 17, 2026
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    AI, automation restart MSP growth engines: report

    Nearly three-quarters of managed service providers are struggling to find new customers as existing contract values shrink, Kaseya found.

    By • April 16, 2026
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    Salesforce dangles $50 million in agent-building incentives for partners

    The software giant said it will also integrate Slack into its app marketplace and provide engineering support to select partners.

    By • Updated April 15, 2026
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    Scale up or get out: M&A remakes the channel

    The channel is consolidating fast. Here's what partners need to know.

    By • April 15, 2026
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    AppDirect buys PartnerStack, targets fragmented channel partner ecosystem

    AppDirect is betting that consolidating partner management, sales and billing in one place is the channel’s next big shift.

    By • April 14, 2026
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    CBTS CEO: Channel partners who just ‘schlep product’ won’t survive the AI era

    Kristin Russell discusses why AI stalls before scale and how the channel’s role is shifting fast beneath all the activity.

    By Kelly Teal, Channel Dive contributor • April 13, 2026
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    T-Mobile taps ex-AT&T channel architect to help fix its partner problem

    Chris Jones is a new face at T-Mobile with a familiar challenge: convincing technology advisors that wireless belongs on their line cards.

    By • April 10, 2026
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    Freshworks taps a new channel head to push into GSI market

    The IT service management vendor is banking on system integrators as its path to enterprise accounts.

    By • April 9, 2026
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    What keeps TA executives up at night

    Technology advisors face an identity crisis as AI floods the channel with automation and vendors push partners to expand service offerings.

    By • April 7, 2026
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    How the channel is shaping the cybersecurity industry

    More than 90% of $310 billion in cybersecurity will flow through partners this year. Vendors have taken notice.

    By • April 3, 2026
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    Lenovo boosts partner program as PC sales slowdown looms

    The company is carving out a services-based pathway in its channel to incentivize outcomes, according to a Thursday announcement.

    By • April 2, 2026
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    UK regulators to probe Microsoft amid AI adoption surge

    The Competition and Markets Authority will assess whether the tech giant’s software licensing practices reduce competition in the cloud market.

    By Makenzie Holland • April 1, 2026
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    Retrieved from TD Synnex on January 08, 2026
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    TD Synnex gets a lift from rising component prices

    The distribution giant reported record year-over-year revenue growth as hardware unit costs rose by double digits during the first quarter of its 2026 fiscal year.

    By • March 31, 2026
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    Xerox elevates CEO from within amid renewed channel push

    The company appointed COO Louie Pastor to fill the shoes of Steve Bandrowczak, who stepped down from the CEO role Monday.

    By • March 30, 2026
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    Why TSDs say they’re insulated from broader channel headwinds

    Obstacles facing managed service providers and value added resellers have played into the hands of tech services distributors and advisors.

    By • March 26, 2026
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    Hardware price hikes accelerate amid supply chain disruptions

    More than 90% of channel partners have seen deliveries delayed since the start of the year, Omdia research found.

    By Christine Horton, Channel Dive contributor • March 24, 2026
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    How 3 channel firms are managing memory chip shortages

    As supply chain issues spread beyond the PC industry, partners are adjusting to scarcities that are expected to persist into next year.

    By • March 13, 2026
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    Adobe preps CEO transition, touts enterprise spend surge

    Shantanu Narayen, who will step down after 18 years leading the software giant, highlighted Adobe's role in supporting AI adoption.

    By Roberto Torres • March 13, 2026
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    Anthropic dives into the channel

    The AI company launched a partner program seeded with $100 million to support firms helping to architect and sell solutions built on its Claude model.

    By • March 12, 2026
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    Channel partners curtail salary increases

    Larger MSPs and VARs, especially those with private equity funding, have become the stingiest, according to Service Leadership.

    By • March 12, 2026
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    HPE has a three-pronged plan to weather chip shortages

    The server and networking vendor will continue to add surcharges and reprice existing orders as it scrambles to meet customer demand.

    By • March 10, 2026
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    How agentic AI, multi-product packages are shaping AWS Marketplace

    Channel partners are working together to deliver bundled solutions on the cloud behemoth’s procurement platform, AWS VP Matt Yanchyshyn said.

    By • March 9, 2026
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    Partners have had it up to here with vendor sales kickoffs

    Channel managers are missing in action during annual conclaves as the clock ticks on actual sales.

    By • March 6, 2026
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    How outcome-based pricing will change the channel

    RapidScale is urging vendors to adopt pricing models that are directly tied to consumption. Adoption is slow.

    By • March 5, 2026